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For our non-U.S. visitors, this cartoon is a parody of a popular television commerical by Geico insurance. The continuing gag in the commercials is of young cavemen suffering from ingrained societal prejudice.
Geico commercials have a reputation for being insufferable themselves, but this recent theme is more tolerable, perhaps because the talented lead actor in the caveman role makes his character both likeable and believable. The ABC television network recently ordered episodes of a situation comedy based upon the caveman characters.